The Importance Of Clarifying The Big Picture Context In A Healthcare Business

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As a business owner, it’s possible that you have competing contexts about your treatments.

For example, you may feel pressure to see more patients to increase profits, at the same time you feel you need to spend MORE TIME with each patient to give the best patient care.

Contextual misalignment may also arise between you as the business owner and …

  • other team members
  • your referral partners, and
  • your patients

It’s really very important to have contextual alignment between each party.

For example, “Profit” and “Patient Care” are both important, and one does not have to be sacrificed for the other.

What’s Your Big Picture Context?

Conscious healthcare business leaders pay attention to both the Context and Content of their business and ask the ‘bigger picture’ questions in order to meet both sides equally.

How have you readjusted or clarified the Content and Context in your practice?

Share your comments below …

Until next time,

Brian Fitzpatrick